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PUB campaign highlights impact of climate change on Singapore's coastlines, water supply

Source(s): Straits Times, the
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By Cheryl Tan

SINGAPORE - A future where Singapore's reservoirs have no more water after a prolonged dry spell and where rising sea levels threaten the low-lying coastline may become a reality if nothing is done to fight climate change.

These are scenes from a new PUB television commercial, aired on Monday (March 8) as part of the national water agency's campaign titled "The Climate Is Changing" launched this month to raise awareness of climate change.

[...]

While previous campaigns have resulted in high public awareness on water conservation, more can be done to "nudge users to adopt water saving habits", said the PUB.

[...]

To encourage people to pick up water-saving habits and to use water wisely, the PUB's annual community movement, known as #GoBlue4SG will return this month to celebrate Singapore World Water Day.

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Hazards Drought Storm surge
Themes Climate change Advocacy and media Water
Country and region Singapore

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