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Global Assessment Report on Disaster Risk Reduction 2013
From Shared Risk to Shared Value: the Business Case for Disaster Risk Reduction |
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Global Assessment Report on Disaster Risk Reduction 2013
From Shared Risk to Shared Value: the Business Case for Disaster Risk Reduction |
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Creating shared value through disaster risk management: Most
businesses are currently addressing disaster risk through the paradigm of
business continuity planning. While essential, this is only one part of
building resilient investments to disaster risk management. Important further
steps are integrating disaster
risk information into investment decisions;
building
public-private risk governance and disclosing disaster risks and
costsonbusinessbalancesheets(Chapter15).Innovativecompaniesarebeginning
to move in this direction, identifying disaster hot spots in their supply chains,
reporting on risk reduction measures and forging partnerships with municipal
governments.
Disaster risk management is a
business opportunity: The development of
new crop-insurance products or more disaster resilient infrastructure
expands
existing and opens up new markets, particularly in emerging economies
(Chapter 16). Companies are recognizing this and beginning to invest in the
development of products and services in support of disaster risk management.
As we now approach 2015, international efforts are intensifying to formulate a
new framework for disaster risk reduction. Ensuring that the business
case for disaster risk reduction is explicitly included in that framework will
provide a critical incentive for the
constructive engagement by business
on which future resilience, competitiveness and sustainability
depend.
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